How the sharing economy is reshaping online marketplaces
Few terms have garnered as much attention in recent times as the "sharing economy". Its rise has not only transformed how we perceive ownership and access, but it has also significantly reshaped online marketplaces...
Driving sales on a marketplace with cross selling and up selling features
Standing out from the crowd requires effective strategies, and among them, two are particularly powerful - cross-selling and up selling...
The benefits of a SaaS enabled marketplace
SaaS enabled marketplaces bring together the features of SaaS (Software as a Service) platforms and multi vendor marketplaces. They bring software tools and resources to vendors to help them manage the day-to-day running of their businesses...
Finding your niche: How to develop a great marketplace idea
All exceptional businesses originate from an idea. A great marketplace idea should address a real problem....
Exploring the key features of a marketplace
Marketplace platforms have revolutionised the way we buy, sell, and interact with goods and services, providing a digital space where buyers and sellers can come together seamlessly...
When is the right time to build a marketplace platform?
The triumph of platforms like Etsy, Not on the High Street, and Airbnb has spurred a remarkable surge of interest in marketplaces. They have showcased that this model can be adapted to virtually any enterprise in a scalable manner...
Essential steps to validating a marketplace concept
Identifying a brilliant idea or a potential business model can be exciting. But it is imperative to validate a marketplace concept before diving into building one...
Marketplace MVP: Guide to building a minimum viable product
After doing your research, you ought to have a solid grasp of the challenges faced by your prospective users and how your marketplace platform aims to address them...
Successfully communicating your value proposition
Initial impressions carry significant weight, especially when it comes to online marketplaces. An initial impression can be tremendously impactful...